GEN Z’S FINANCIAL CULTURE OF PRESENT LIVING

Gen Z’s Financial Culture of Present Living

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success adhered to a familiar pattern: gain gradually, conserve strongly, acquire a home, and plan for retirement. Yet Gen Z is approaching money with a fresh viewpoint. Rather than focusing only on long-term build-up, this generation is focusing on balance, wellness, and w

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